The Art of Upselling: How Landmark Windows' Bespoke Solutions Can Increase Your Revenue

Welcome to issue 18 of our July newsletter!

In this week’s newsletter, we're excited to share valuable tips and strategies on how to effectively upsell Landmark Windows' bespoke sash window solutions to your clients. By offering customised options that cater to your clients' unique needs and preferences, you not only increase your revenue but also ensure higher customer satisfaction.

1. Understand your clients' needs and preferences:

Before presenting any upsell options, it's essential to listen to your clients and understand their specific requirements, design preferences, and budget constraints. This knowledge will enable you to recommend the most suitable bespoke solutions that genuinely enhance their property and add value.

2. Showcase the benefits of customisation:

When discussing Landmark Windows' bespoke sash window solutions, emphasise the advantages of customisation, such as improved aesthetics, enhanced functionality, and increased property value. Use case studies and before-and-after photos to demonstrate how custom sash windows can transform a property and create a unique, personalized look.

3. Offer tiered options:

Present your clients with a range of bespoke options at different price points, allowing them to choose the level of customisation that best suits their budget. By offering tiered options, you cater to a wider audience and increase the likelihood of upselling.

4. Leverage Landmark Windows' expertise:

As a sash window installer partnered with Landmark Windows, you have access to our team of experts who can help you create the perfect bespoke solution for your clients. Use our knowledge and experience to your advantage when discussing custom options with your clients, instilling confidence in the quality and craftsmanship of our products.

5. Provide a seamless experience:

Ensure that the process of selecting, ordering, and installing bespoke sash windows is smooth and hassle-free for your clients. A positive experience will not only increase the chances of upselling but also encourage word-of-mouth referrals and repeat business.

By implementing these strategies, you can effectively upsell Landmark Windows' bespoke sash window solutions, resulting in increased revenue and satisfied customers. We're committed to supporting your business growth and look forward to our continued collaboration.

Whenever you're ready, there are 2 ways we can help you:

1. At Landmark Windows, we pride ourselves on our commitment to communication and timely delivery. We also use only the highest quality materials in the production of our sash windows and doors, ensuring that they are built to last and will provide your customers with the satisfaction they deserve. Give us a try on your next project.

2. At the start of 2020, we experienced a growing demand for our quality sash windows from other window companies that cannot manufacture in-house, so we decided to focus on growing our trade partner program by supplying direct to other window companies.

See you next week!

Tom Hunt

Landmark Window Co Ltd